Traction introduces the Entrepreneurial Operating System (EOS), seven primary tools and twelve supporting tools for running the system, and an approach to implementing the system within your business. The EOS identifies six key components of any business: Vision, People, Data, Issues, Process, and Traction. The tools bring clarity and structure to those components, creating consistency and accountability in how the business operates, resulting in more aligned and engaged employees and improved performance.
I recommend Traction for any business leader, whether or not your business fits the author’s profile ($2–50M, 10–250 employees). Even if the tools won’t work in your environment or for your business, the thinking behind them might make you a better manager. If you do fit the profile (including being growth-oriented, willing to change, open-minded, willing to admit weaknesses and face reality), then I strongly recommend you read this book. Even if all the specifics of EOS aren’t the perfect fit, it should encourage you to think about what operating system would make sense for your business and the challenges it faces.